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Control Your Products with Offering Engine!

Your business and marketing departments can now have full control over your products data. They are able to bundle products and provide e-offerings on the fly! ComTrade represents the Offering Engine (OE) that:

• takes IT costs out related of introducing new products and services
• takes IT care channel costs out through reduced support overhead
• supports faster product roll out
• supports dynamic pricing changes
• reduces customer churn and improves key customer retention by delivering valued offers
• what’s working and what needs changing is transparent through reports
• personalizes product offerings according to customer’s needs, habits, access channels

Improving

OE improves the connection between the product management process and the order configuration process, which reduces the time-to-market performance and the costs of rolling out new offerings.

Controlling

As a central product repository for all information on internal and external products and services the Offering Engine acts as the master controller. It becomes the single point of control for data and manages the product lifecycles.

Innovating

The ability to create and deploy an innovative product and service offering quickly and with little or no demand for IT resources is a great advantage to any service provider company facing stiff competition on the market. With Offering Engine the business is now back in control of product offerings.

Managing

The small footprint and flexible, service-oriented design along with the standards-based data model make the Offering Engine a very good choice as a product management and order configuration solution, which will produce immediate business benefits and at the same time free-up IT resources.

Separating

The implementation of the Offering Engine also intermediates a layer of control into existing architectures. Through this ‘middle-out’ architectural innovation introduced by the Offering Engine separates the sales channels from other B/OSS systems.

Offering Engine Advantages

The Offering Engine provides many of the answers to troubling issues in product management and product data control. Getting away from this situation requires certain sets of capabilities to be enabled within the enterprise IT environment – and the Offering Engine provides a required capabilities core set.

• centralized product catalogue
• rule-based offer targeting
• admin tool for business users
• time to market
• decouple business activity from IT restrictions
• design for integration
• industry standard data model for products and offering
• flexible rules engine
• management reporting
• data synchronization
• single point of origination
• support customer insight

Need more information? Contact us on info@comtrade.com